Marketing Strategist & Brand Advisor
One focused session is usually enough to clarify a decision you've been circling for weeks. I work with founders and leadership teams who want to build something that lasts.
30 minutes · Free · Opens Google Calendar
Host of The Evergreen Playbook · Berlin
Most marketing thinking expires with the trend cycle. The frameworks that outlast it are worth the investment.
Built on Ehrenberg-Bass Institute research and Byron Sharp's laws of brand growth. Decades of peer-reviewed evidence, translated into frameworks you can apply.
Sustainable positions compound over years. Consistent positioning, distinctive assets, and genuine understanding of your buyers: that combination builds the kind of brand that holds.
The best theory is directly actionable. Every framework I use translates into a next step you can take tomorrow.
Getting clear on who you actually serve, and why they care, is where strategy becomes durable. Every other decision compounds from there.
Even experienced leaders benefit from a second perspective.
In a focused 60–90 minute session, I work with you to stress-test your ideas, uncover blind spots, and define the most effective next step. Fast, decisive, and immediately actionable.
Leave with a decision you can act on that day.
Book a SessionSome challenges need more than one session.
I work with you on a specific strategic challenge: refining your positioning, shaping a go-to-market approach, or working out where you stand competitively. The output is something you can act on immediately.
Scope, deliverable, and timeline fixed before we begin.
Explore ProjectsIf you want a trusted partner over time.
Regular advisory sessions keep your strategy sharp, help you prioritize effectively, and ensure your decisions stay aligned as markets and priorities change.
Structured enough to deliver. Flexible enough to adapt.
Start the ConversationMarketing Strategist & Startup Coach
Working with founders, CMOs, and marketing leadership teams.
I'm a marketing strategist and brand advisor with roots in brand consulting. I work with established businesses that want to reconnect with what actually drives growth, and with startups building solid marketing foundations from the start.
My approach is deliberately slow: I focus on evergreen strategy, timeless principles, and what the research actually says about how brands grow. The aim is work that compounds: frameworks that hold up as platforms change and trends cycle through.
30 min · no obligation · opens Google Calendar
On Stage
Available for keynotes, conference talks, and panel moderation on long-term marketing strategy, brand growth, and the science behind sustainable businesses.
Topics I speak on
Thought-provoking talks for marketing teams, leadership audiences, and industry conferences. Subjects include brand growth theory, long-term positioning, and evidence-based marketing practice.
Sharp, well-prepared facilitation for panels and roundtables. Every session is researched in advance and steered toward real substance.
Opens Google Calendar · Free intro call
Follow along
The clearest way to see the approach is to watch it in motion. I share frameworks and research on LinkedIn, and go deep with practitioners on The Evergreen Playbook.
Book a free 30-minute intro call. A relaxed, exploratory conversation to see whether we are a good fit.
Opens Google Calendar
Podcast
Long-form brand strategy
Long-form conversations with marketers, brand builders, and strategists exploring ideas that hold up over time. Available on Spotify, Apple Podcasts, and YouTube.
Listen nowPhotography
A separate body of work
Documentary, editorial, and portrait photography. Launching soon at hexagram.photography.
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